Alabaster Oak

COREtec is not merely a floor covering. It is an advanced flooring technology engineered to eliminate the persistent challenges that traditional parquet, laminate, engineered wood, and ceramic tiles have struggled to resolve for years. Backed by Shaw Industries, one of the world's largest and most powerful flooring manufacturers, COREtec stands out not just as an aesthetic preference, but as a premier investment offering superior engineering, continuous innovation, and a lifetime warranty.

Thanks to its patented multi-layered core, integrated natural cork underlayment, exceptional water and moisture resistance, acoustic comfort, child- and pet-friendly structure, low-maintenance design, and rapid installation advantages, it has become one of the world’s most preferred premium flooring solutions. Especially in regions like Cyprus—where high humidity, intense sunlight, and coastal marine conditions prevail—COREtec delivers a distinct advantage. It does this not only through its aesthetic appeal, but by preserving its structural integrity, quietness, and comfort for a lifetime. What sets COREtec apart from its competitors is not just how it looks, but how it is lived on every single day.

Structural Properties & Moisture Resistance

• 100% Waterproof: The product remains completely unaffected by humidity, direct water exposure, or liquid spills.
• No Swelling: It exhibits zero volumetric expansion or swelling when exposed to water or even when completely submerged.
• No Warping or Delamination: No moisture-induced separation, bubbling, or surface layer deformation occurs.
• Resistance to Warping and Cupping: Panels resist warping, bending, or cupping despite chronic humidity and temperature fluctuations.
• High Dimensional Stability: Features an extremely low expansion and contraction coefficient, maintaining its linear structure perfectly.
• Ideal for High-Moisture Areas: Perfectly suited for high-humidity environments such as bathrooms, kitchens, and basements.
• Preferred for Coastal Architecture: Can be used with absolute confidence in waterfront projects and summer homes where humidity levels are chronically high.
• Patented Core Technology: Utilizes a patented, extruded core structure composed of recycled bamboo dust, wood dust, and limestone powder.

Integrated Acoustic & Comfort Technology

• Integrated Natural Cork Underlayment: Features a pre-attached, sustainable natural cork underlayment on the back of every panel.
• No Extra Underlayment Required: The pre-attached underlayment eliminates the material and labor costs of installing a secondary foam or underlayment.
• Warm Touch Underfoot: Provides the natural thermal insulation properties of wood, delivering a warm sensation to bare feet.
• Never Cold Like Ceramic: Eliminates the stark, freezing, and uncomfortable coldness typically associated with stone or ceramic tiles.
• Quiet Walking Comfort: Delivers exceptional acoustic comfort by absorbing footstep sounds and reducing indoor echo.
• Impact Noise Reduction: Effectively absorbs impact sounds caused by dropped objects or heavy footsteps.
• Reduces Sound Transmission to Lower Floors: Minimizes sound bridges between floors, offering a significant advantage in multi-story apartment and hotel projects.

Living Space, Child & Pet-Friendly Structure

• Child-Friendly: Safe for nurseries and play areas due to its cushioned stepping sensation and impact-absorbing structure that softens falls.
• Pet-Friendly: Highly resistant to pet urine acids, accidents, and heavy activity.
• Scratch & Claw Resistant: Maintains its surface integrity against the vertical and horizontal scratching of cat and dog claws.
• Stain Resistant: Its non-porous top surface prevents wine, coffee, oil, and harsh chemicals from penetrating deep into the material.
• Easy to Clean: Achieves maximum hygiene in seconds using only a damp mop and neutral pH cleaners.
• Low Daily Maintenance: Requires no special care routines, expensive cleaning chemicals, or extra labor.

Zero Extra Maintenance & Surface Protection Technology

• No Sanding Required: Unlike solid hardwood floors, it never requires periodic sanding or refinishing (sistre).
• No Varnish Required: Eliminates periodic varnishing costs while fully preserving its original surface color and texture.
• No Polishing Required: Retains its factory-finished gloss or matte levels permanently; requires no wax or polish.
• UV Protection Layer: Safeguards its color profile even in storefront windows or directly in front of windows exposed to harsh sunlight.
• Fade Resistant: Experiences no yellowing, fading, or loss of color contrast caused by ultraviolet light sources.
• High Scratch Resistance: Features a superior protective wear layer (Wear Layer) that shields against microscopic abrasions and abrasive particles.

Commercial Performance & Segmentation

• Suitable for High Traffic: Resists wear and tear even in public spaces experiencing peak pedestrian circulation.
• Commercial-Grade Utilization: Holds all technical approval certifications required for offices, banks, and administrative buildings.
• Ideal for Restaurants: Withstands food spills, heavy table/chair friction, and rigorous daily cleaning schedules.
• Perfect for Hotels: Meets both aesthetic and high sound-insulation expectations from lobbies and corridors to guest rooms.
• Tailored for Retail & Showrooms: Creates a stylish display ambiance while effortlessly handling high customer traffic.
• Castor Chair Resistance: Fully resistant to the wheel marks and continuous movement of office castor chairs or service carts.

Renovation & Smart Installation Flexibility

• Can Be Installed Directly Over Existing Ceramic Tiles: Can be laid directly over old, outdated, or worn ceramic surfaces.
• No Demolition or Tearing Out Required: Since it is applied without breaking the existing floor, it completely eliminates excavation, debris, and construction waste costs.
• Glue-Free Click Locking Systems: Easily assembled via an interlocking click mechanism, completely eliminating the need for chemical adhesives or glues.
• Rapid Installation: Completed in a fraction of the time compared to glue-down or mortar-based flooring systems.
• No Acclimation Required: Panels do not need to be left in the room for days to adapt to the ambient room temperature prior to installation.
• Same-Day Usable: The floor is ready for foot traffic immediately after installation; no waiting for curing, drying, or setting times.
• Minimizes Expansion Profile Needs in Large Areas: Reduces the need for unsightly T-profiles (transition profiles) even in massive commercial spaces.
• Tolerates Minor Subfloor Imperfections: Thanks to its thick profile and integrated cork backing, it absorbs minor subfloor unevenness and prevents telegraphing.
• Removable and Relocatable: Can be unclicked from its locking mechanisms during relocation or remodeling and re-installed in a completely new space.

Aesthetics, Surface & Design Technology

• Surfaces with True Wood Feel: Features Embossed-in-Register (EIR) surface technology, which syncs the physical texture perfectly with the visual grain pattern for a 100% natural wood feel.
• Realistic Bevel and Grout Details: Thanks to the micro-bevel details on the edges of the planks, the floor does not look like a single uniform sheet, but rather like individually crafted custom planks.
• Ceramic-Look Collections: Replicates the exact look and luxury effect of high-end ceramic and porcelain tiles within the stone palette.
• Natural Stone-Look Collections: Delivers marble, travertine, or concrete textures utilizing the same resilient core structure.
• Premium Matte Finish Standards: Features a high-end matte finish segment that prevents artificial glare and absorbs light naturally.
• Wide Plank Options: Offers premium-segment wide plank configurations that visually expand the perception of interior spaces.
• Low Pattern Repeat Frequency: Maximizes the sense of authenticity with distinct plank variations that avoid repetitive visuals.

Environmental, Health Standards & Warranty

• GREENGUARD Gold Certified: Meets one of the world's most rigorous and prestigious indoor air quality standards.
• Supports Indoor Air Quality: Features a clean chemical composition that will not negatively impact breathable air quality in living spaces.
• Certified for Schools and Daycares: Its toxic-free composition ensures safe usage even in the most sensitive children’s spaces.
• Mold and Mildew Resistant: The natural cork backing and non-porous structure prevent the growth of microscopic mold spores.
• Odor Resistant: Because it does not trap moisture, it never produces the chronic mildew odors often found in old wood floors or carpets.
• Phthalate-Free: Produced with 100% pure ingredients, containing no hazardous plasticizers that threaten human health.
• Lifetime Residential Warranty: Select residential collection series are backed by a lifetime structural integrity guarantee.
• Global Brand Assurance: COREtec was developed by its original creator, USFloors, and today operates under Shaw Industries, one of the largest flooring manufacturers in the world. Shaw Industries is a wholly-owned subsidiary of Berkshire Hathaway, one of the world’s most valuable holding companies. Powered by Berkshire Hathaway under the leadership of Warren Buffett, COREtec offers world-class quality control, powerful R&D investments, sustainable manufacturing, long-term product support, and an uninterrupted global supply chain infrastructure. In short, when you purchase COREtec, you are not just buying a floor covering; you are investing in a global brand backed by the innovation of USFloors, the manufacturing power of Shaw Industries, and the corporate security of Berkshire Hathaway.